Archive by Author
20
Jun

5 Clues You May Suffer From Post Fatigue

5 Clues You May Suffer From Post Fatigue We all see it, common whiteboard quotes extolling the virtues of eating right, respecting others, being the best boss, etc., etc. Some of our favorite connections regularly post and repost these digital gems. Here are five clues that suggest you need to dial it back or mix […]

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06
Aug

Reason for Being – A Drive for Integrity

Authenticity in Branding At Servant Marketing Group, we work with many organizations to help them meet their growth goals.  In the past, SMG has been defined as a marketing company, but in all honesty, there was a lack of integrity in a marketing-firm business model.  We didn’t understand why we didn’t see more success with […]

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26
Jun

On Creative Disruption and Adoption

There very well could be value in adding Disruptive Experience to your resume.  We live in a hyper-disruptive time, and with that comes the opportunity for adoption and advancement.  It is exciting time in which we live…and has been for some time now…consider the following real life example. Here is simple illustration of disruption in […]

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06
Jun

Expanding your Brand with a Shortened #URL

Digital Brand Management Shortened URL’s Can Carry Your Brand Further.  And that is good news. Grabbing and shortening long URL’s is a solution that we are all familiar – with a host of players: google, bitly and tiny.  Each shortened URL using those solutions carries there brand across the social net – not yours. A […]

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20
Feb

What Would Winston Churchill Do? | Inc.com

Leadership Lessons And I quote from INC.com – “As the leader of a company, of course, you are constantly faced with employees who do not perform up to expectations. What should you do? The single worst thing is to call them lazy and attempt to shame them into taking action. Instead, employees need to be […]

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10
Dec

SEO: What Is Google AuthorRank & Why You Should Plan For It Right Now | Business 2 Community

From Servant MG — Content credibility will drive authorship (and presumably the ability to write) to new heights on the blog posts of the internet.  If you cannot write, lack the time and energy, then consider your alternatives.  You can hire a content author – and we can help.   Or just keep those “NEWS” […]

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06
Dec

Driving an Older Car

Venturing from the typical repost of marketing related news, and offering some insight and refreshingly original content for Servant MG followers. The story goes like this – when driving an older auto – like 20+ years old in a relatively affluent area – Loudoun County, VA – you begin to notice things that might otherwise […]

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04
Dec

Inside the Beltway: Drones for journalists – Washington Times

Content marketing taking new heights – really?  Read more…   Inside the Beltway: Drones for journalists via Inside the Beltway: Drones for journalists – Washington Times.

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25
Sep

The Economist Sets Guarantee for Digital Editions | Adweek

Print media buyers have been pushing publishers to give up more information about their digital editions as they try to assess a new medium. Now, The Economist is delivering on one of those buyer demands by being, it claims, the first to set a digital rate base. The Economist Sets Guarantee for Digital Editions | Adweek.

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09
Aug

MediaPost Publications Skin Tight Mobile: Wearable Tech A $6 Billion Market By 2016 08/09/2012

About 14 million wearable devices were shipped in 2011, according to IMS research. Right now healthcare monitoring is the dominant use case – everything from heart rate to glucose measurements that can be transmitted back to medical care givers. But also in the game are fitness and activity brands tied to consumer marketing efforts, such […]

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